Digital election campaigns that move votes.
Political digital marketing built on ground data — targeted content, WhatsApp networks, political advertising and real-time monitoring, within Election Commission rules.
Overview
Digital starts with the booth.
The best digital campaigns are not louder — they are more precise.
Survey and booth data decide which message goes to which voter segment, in which language and on which platform. Digital then becomes part of the field campaign rather than a separate activity.
Compliance is built in. The Election Commission of India requires political advertisements on electronic and social media to be pre-certified by the Media Certification and Monitoring Committee (MCMC); candidates declare their social media accounts at nomination; and internet campaign spending is reported as election expenditure. In March 2026 the Commission also required AI-generated or digitally altered content to carry a prominent label. Read the rules in detail.
What’s included
Scope of work.
Digital strategy & content calendar
Segment-wise messages, formats and a day-by-day plan.
WhatsApp & community networks
Booth and community-level groups run with consent.
Political digital advertising
Meta, Google and YouTube campaigns with MCMC pre-certification.
Video & creative production
Reels, speeches, explainers and regional-language creatives.
Local creator outreach
Credible local voices, with paid partnerships disclosed.
Monitoring & rapid response
Trend, sentiment and misinformation tracking with quick replies.
How it works
Four steps, one plan.
- Voter dataStep 1
- ContentStep 2
- DistributionStep 3
- MonitoringStep 4
Why Suraj Shinde
Proof, not promises.
- Digital messages driven by booth-level survey data, not guesswork.
- Integrated with the war room and voter call centre.
- ECI-aware: MCMC pre-certification, expenditure records, AI-content labels and the silence period.
- Ethical: no fake accounts, no misinformation, no bought data.
Where he works
- Pan-India
- Uttar Pradesh
- Bihar
- Maharashtra
- Punjab
- Uttarakhand
- Madhya Pradesh
- Rajasthan
- Gujarat
- Karnataka
- Telangana
- Delhi
- All states →
FAQ
Common questions.
Are you a political digital marketing agency?
Yes. Suraj Shinde’s teams work as a political digital marketing agency for candidates and parties in India — digital strategy, content, WhatsApp campaigns for elections, political advertising and monitoring, all linked to the field campaign.
What is political digital marketing?
Political digital marketing is the planned use of social media, WhatsApp, video and online advertising to reach voters with the right message — measured against the same targets as the field campaign.
Do political ads on social media need approval?
Yes. Political advertisements on electronic and social media must be pre-certified by the Media Certification and Monitoring Committee (MCMC) before release, and the spending counts as election expenditure.
Can AI be used in election campaigns?
Yes, within the rules. The Election Commission requires AI-generated or digitally altered content to carry a clear label and requires misleading content on party handles to be removed within three hours of being reported.
Is WhatsApp campaigning allowed?
Yes, within the law and the Model Code of Conduct. Messaging should be consent-based, and campaigning stops during the silence period before polling.